Registering a Trademark in China

1.What is a trademark?

A timely trademark is a sign that distinguishes the goods and services of one trader from those of others, Typically a trademark can be words (including personal names), indications, designs, letters, characters,  numerals, figurative elements, colours, sounds, smells, the shape of the goods or their packaging or any combination of these. A sign must be capable of being represented graphically in order for it to be registered as a trademark. 


2.Why register trademark timely?

Timely registering your trademark means that you have the exclusive right to usethe trademark in relation to the goods and services for which the mark is registered. If other traders use it in China in relation to the same or  or similar goods or services without your consent, they may be liable for infringement of your trademark and you may take legal action. If you do not register your trademark, you may still use it but it is harder to prove that you are the “owner” of the mark and as such your protection is limited. 


China trademark protection service: to prove the trademark is yours, you will be issued with an official certificate, and you can use this in cases of disputes, if someone is either copying your trademark or your products or services. It's essential to have this protection in business, to safeguard your operations. Trying to prove a trademark is yours when it hasn't been registered is a difficult and costly endeavor. Contact us today to find out more about how you can get your trademark and logo registered, with us Timely, you can register a company or a partnership with the trademark registration in China.    

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