Everything you need to know about web design

Web design is about improving the front-end (what the user sees) of your website, in addition to making your website get more traffic due to various factors, such as SEO positioning.  

On the visual part of web design, this serves to make the user interface pleasing to the eye and easy to use. If your website looks like something out of the 90s, your user will run away from there; if your user doesn’t know how to use your UI due to its difficulty, or simply it is cumbersome, since your different pages use different interface arrangements; your user will run away from your website. 

Websites also need artwork to magnetize the gaze on it, and sometimes a picture can be worth more than a thousand words. If your website is a real estate website, and it has poorly lit or blurred photos, the web design of your site will be poor, and your users would have a bad impression of the real estate properties. 

Behind all this is SEO, which is very important for your website to position itself first when the user performs a search in the browser, demanding what you are offering. 

If the user is looking for “Shoes London” and on your website you use the keywords “shoes” and “london”, that website will be very favored to leave the first of the list, and, thus, be more likely to be a potential buyer is your buyer. 

SEO is also responsible, among other things, for example for editing the title and description of the thumbnail of your website when searched in the browser; which is also important to attract customers. 

Do you want to know more about SEO? At Kiwop, we are experts. Contact us!