Global Web Content Management Market - Forecast 2020-2027

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According to the latest report by GMI Research, Web Content Management Market: Global Industry Trends, Share, Size, Growth, Opportunity, and Forecast 2020-2027. The Web Content Management Market analyzes the impact of the COVID-19 pandemic and demonstrates that the market is likely to experience a slump in 2020, and will accelerate in 2021, growing at a significant rate from 2022 onwards. Web Content Management (WCM) refers to software used for controlling, changing, managing, and reassembling the content on various webpages. It offers administrative and collaboration tools that help to easily manage web pages and organize indexes to present data in a unique way to specific site visitors. This software aid enterprises in expanding their customer base by showcasing content in numerous languages, and through innovative mediums.

Competitive Landscape: The Web Content Management Market report also scans the competitive landscape and profiles the major players operating in the market, including Acquia Inc., Progress Software Corporation, Adobe Inc, Oracle Corporation, Microsoft Corporation, IBM Corporation, Episerver, Rackspace Inc, Open Text Corporation, and Upland Software Inc.


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The growing trend of web-based marketing and seamless multi-channel experience is the key driver boosting the growth of the global Web Content Management market. In the past few years, the marketers have been generating high demand for content management tools, which helps them in fetching data related to customers. Web Content Management software has become crucial for the growth of every organization as content marketing is an essential element for developing a digital marketing campaign. Therefore, to sustain in a competitive market and to attract new customer base to the websites, numerous marketers are continuously focusing on the content of their website to provide enhanced digital experience to viewers. This factor is responsible for the rapid expansion in the web content management market size.

Multi-channel customer experience management is also accelerating the growth of the global Web Content Management market. On the deployment, the cloud segment is expected to capture the highest web content management market share during the forecast period. This is attributed to the increasing adoption of this software among organizations as it decreases operational and capital expenses.


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Market Segments:

Breakup by Component:

·         Solutions

    • Digital Marketing Management
    • Mobile & Social Content Management
    • Web Experience Management
    • Digital Asset Management Integration
    • Web Creation and Edit Tools
    • Content Analytics

·         Services

    • Professional Services
      • Training and Support
      • Integration & Deployment
      • Consulting

·         Managed Services

Breakup by Deployment Type:


·         On-premises

·         Cloud 


Breakup by Organization Size:

·         Large enterprises

·         Small & Medium-sized Enterprises (SMEs)


Breakup by Industry:

·         Media & Entertainment

·         Retail & Consumer Goods

·         Research & Academia

·         Healthcare & Life Sciences

·         Travel & Hospitality

·         BFSI

·         Government

·         IT & ITES

·         Telecom

·         Others (Manufacturing and Non-profit organizations)

Breakup by Region:

·         North America

o    United States of America

o    Canada


·         Asia Pacific

o    China

o    Japan

o    India

o    Rest of APAC


·         Europe

o    United Kingdom

o    Germany

o    France

o    Spain

o    Rest of Europe


·         RoW

o    Brazil

o    South Africa

o    Saudi Arabia

o    UAE

o    Rest of the world (remaining countries of the LAMEA region)


About GMI Research

GMI Research is a market research and consulting firm which provides bespoke industry & market research to help businesses in making the toughest business decision. We know the significance of accurate data; that’s why our analyst use tailored methodology to study every market in detail because one size doesn’t fit all. We not only cover the traditional well-established market but also focuses on niche market and markets in the emerging economies, where getting data and information is a challenge. This factor makes us pioneer in emerging market research space. Our syndicate reports cover multiple industries across various regions and countries.

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